Best Time to Post on Facebook - Another Noteworthy Key in Marketing

Besides of thinking of what to publish and where to do so, another concernful question troubling business owners is what is the best time to post. Publishing your content at peak times can help you to reach the most people on those networks.

In this article,i am going to focus on the arguably social network leader - Facebook.Optimize Facebook posting times can really have a significant effect to grab attention from your audience towards your brand.

In terms of information flow,Facebook is moving and updating like a rocket..All information shared become obsolete and fade in just a second.

Let's skim through an interesting analysis

Bit.ly - a popular URL shortening service supplier,it tracks metrics on its shortened URLs that are shared across the social networks.They have scrutiny particularly on how the post timing affects the eventual amount of attention it will receive.

According to their analysis,

- Links posted from 1pm to 4pm result in the highest average click throughs. The peak time of the week was on Wednesday at 3pm. Links posted after 8pm and before 8am will have more difficulty achieving high amounts of attention.

- Facebook traffic peeks mid-week, 1 to 3pm. While traffic starts to increase around 9am, one would be wise to wait to post until 11am. Traffic from Facebook fades after 4pm. Despite similar traffic counts at 8pm and 7pm, posting at 7pm will result in more clicks on average than posting at 8pm.

 So when is the best time to post?

- Links posted between 1-4 pm result in highest click-through rates

- During the week, Facebook traffic peaks between 1-3 pm

- Links posted before 8 am or after 8 pm are less likely to get shared

- The worst time in the week to post or advertise on Facebook is on Wednesdays. During Wednesday, users interact at lower rates than on other days of the week.

- The best times to post content are on Saturdays and Sundays, as the weekend appears to stimulate more interaction between Facebook users.

Post timing is not all!

Certainly,these are only recommendation based on the report made,and it can vary from time to time.

Thus,it is always advisable for you to carry out your own experiment consistently to determine when is the best time to post - to reach your audience effectively.

In addition,the essential to succeed in marketing is still your content.As long as your content is ideal and eye-catching,post timing will just act as a supportive accessory.